Accenture publishes book - "Return on Learning" - request a copy here #books #value #learning <tombarfield@...>

My group at Accenture is responsible for both Learning and Knowledge Management.  We have just published a book called "Return on Learning" that tells the story of how we have reinvented our training and knowledge programs over the last 6 years.

If you are interested in reading about the Accenture story reply to this posting with your name and address and I will send you a copy - no charge.  You can also send me an email at thomas.m.barfield@....  The target audience of the book is CEO, CLO and CKO's.  I encourage you to share the book with them.  I have a limited supply of the book.  The book is also available here:


Here is the official synopsis of the book:

From one of the world's best-known corporations comes this in-depth, inside story of how Accenture revitalized its fabled corporate training organization in the midst of worldwide economic downturn and major marketplace change. The company did so by focusing on the "return on learning": how Accenture's investments in learning and knowledge management could be planned and managed to deliver measurable business advantage.

Like most corporations at the turn of the millennium, Accenture was dealing with business, economic, and operational changes that were profoundly affecting its internationally renowned internal training program, which shapes and supports the work of its more than 126,000 employees in 48 countries. Within a few short years, Accenture reinvented its training and development capabilities through effective planning and governance, strong leadership, groundbreaking ROI methods, operational rigor, and the application of advanced technologies, as well as what the company's learning team dubbed "phenomenal learning." The result: better learning programs with measurably greater business impact at less cost.

The Accenture veterans who tell this story take readers deep inside Accenture's operations and decision making, soother professionals and companies can benefit from these experiences in using training to achieve high performance.

Donald Vanthournout
is chief learning officer at Accenture. Kurt Olson, John Ceisel, Andrew White, Tad Waddington, Thomas Barfield, Samir Desai, and Craig Mindrum are all with Accenture.



sswarup44 <sswarup44@...>

Just noticed your offer for the free book. If the offer is still
valid and you have copies, please mail me a copy.

Sanjay Swarup
Ford Motor Co
1333 Fairlane Circle,
Allen Park, MI 48101

Loretta Donovan

Matthew Moore <matthew.moore@...>

Got my copy of Accenture's Return on Learning. Very interesting read. The section on KM ended with a reference to Tad Whittington's work on ROI. How far has that got now?